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Renowned London gallery gets a logo rebrand

12 November 2013

The Serpentine Gallery, found in the middle of the world renowned Kensington Gardens, recently has received a completely new logo design. This simple design was created to work effectively both in the mediums of print and web. Logos and branding can really bring a much needed sense of identity and familiarity to a gallery. If you’re curious about how this could work for you, get in touch with Apple Capital to discuss your branding needs.

The Serpentine Gallery attracts approximately 750,000 visitors a year.

London's Serpentine Gallery Gets A Logo Rebrand [Pics] - PSFK

London’s Serpentine Gallery Gets A Logo Rebrand [Pics] – PSFKhttp://www.psfk.com/2013/10/serpentine-london-rebranding.htmlPentagram gives London art institution a brand identity that’s ready for print and screen.

10 Awesomely Dorky Facts About Fonts

04 November 2013

For those of you who deal with fonts in the world of print as much as we do, here’s ten facts about some of the fonts we all use often that you might not know about! These facts come from the book “Just My Type: A Book About Fonts” by Simon Garfield.

Just My Type: A Book About Fonts by Simon Garfield - Business Insider

Just My Type: A Book About Fonts by Simon Garfield – Business Insiderhttp://www.businessinsider.com/fonts-simon-garfield-2011-9#You don’t have to thrill at the curve of an ampersand to appreciate all that is Simon Garfield’s “Just My Type: A Book About Fonts.”